HZJZ’s AI Assistant for Health Prevention & Literacy – Our Second Major Contribution to Public Health Education!

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Feb 27, 2026

We at WoomAI Marketing Agency are incredibly proud to announce our pivotal role in developing “ZdrAVKO,” the AI digital health assistant, a groundbreaking initiative owned by the Croatian Institute of Public Health (HZJZ) in collaboration with the Ministry of Health of the Republic of Croatia, built on Infobip’s advanced conversational and AI capabilities.

ZdrAVKO’s core mission is to empower citizens through enhanced health literacy and robust prevention strategies, offering verified information on preventive care and national screening programs 24/7 via WhatsApp.

It is crucial to understand that ZdrAVKO is strictly a tool for proactive health education and prevention, not for clinical diagnosis or addressing existing medical conditions.

We’re thrilled by its immediate impact, with 5,480 users exchanging 86,677 messages in just three days, and we want to emphasize that experts from the Croatian Institute of Public Health are solely responsible for the continuous optimization and accuracy of its underlying knowledge database.

This project marks our second significant contribution to increasing health literacy among citizens, following our successful launch of Gina, an AI assistant dedicated to promoting gynecological health prevention and increasing gynecological literacy among girls and women.

👉 Ask ZdrAVKO anything you want about preventive healthcare through this link https://wa.link/drfmxj or scan QR code on the image.

In Croatian language only.