by lana@woom.zone | Jul 16, 2026 | Blog
For more than 130 years, the Croatian Public Health Board has played an important role in helping citizens stay healthy. But as communication habits changed, flyers, posters, and other traditional channels were no longer enough to reach people effectively. The team...
by lana@woom.zone | Jul 10, 2026 | Blog
Marketing and sales leaders should start looking at phygital marketing as a strategic growth opportunity, not just as another digital trend. The real power of phygital marketing is that it can turn a one-time physical experience into a long-term digital relationship...
by lana@woom.zone | Jul 2, 2026 | Blog
Companies today collect more customer data than ever before. They have data from CRM systems, websites, email campaigns, customer support, mobile apps, sales teams, events, loyalty programs, and digital advertising. But the real question is no longer whether a company...
by lana@woom.zone | Jun 19, 2026 | Blog
Every day without your own AI channel is a day without learning from your market and internal users This is, in my view, one of the most underestimated parts of AI strategy. AI is not only about automation, efficiency or cost reduction. The real strategic value is in...
by lana@woom.zone | Jun 10, 2026 | Blog
Google’s latest direction for Search is much more than a product update. It is a clear signal that brand visibility is entering a new phase: customers will increasingly ask AI to explain, compare, recommend and guide their decisions. For marketing directors,...
by lana@woom.zone | Jun 3, 2026 | Blog
The B2B event industry has a communication problem. Emails go unopened. Apps go undownloaded. And when the event ends, the conversation stops entirely. WoomAI is changing that — one message at a time. Tom Gavazzi has spent two decades running over a thousand events,...
